Effective communication is a connection between people that allows for the exchange of thoughts, feelings, and ideas, and leads to mutual understanding. This exchange is evidenced when a speaker sends ...

Effective communication produces a meeting of the minds where everyone involved shares the same information. In business, this serves a practical purpose. Communication establishes order and unity, ...

The basic sales process consists of establishing contact with a customer, developing a relationship of trust, presenting the product's value proposition, handling customer objections, closing the sale ...

“Tell me and I’ll forget; show me and I may remember; involve me and I’ll understand.” - Ancient Chinese proverb Over the past 20 years the democratisation of the workplace has seen businesses ...