You can get a lot of information from the way visitors to your website interact with forms. If they’re abandoning the form half way through, maybe you’re missing out on a sale due to needlessly ...

Google Analytics is an incredibly valuable tool for businesses of all sizes. However, because of the complicated terms and metrics involved, it can be challenging to understand. This guide will ...

As a business owner, you might have heard about — or are already using — Google Analytics. Today, millions of businesses use Google Analytics. If you are one of them, it is necessary to know how you ...

Self-proclaimed social media gurus have a new tool to their arsenal. (And so does the person a little too busy to keep up with analytics for his or her Twilight fanfiction site.) Visual.ly, the ...

Stay up to date with the latest news, tips, and insights about Google Analytics on Search Engine Land, including strategies to optimize your use of Google Analytics 4 (GA4), which replaced Universal ...

Google Analytics is the most well-known and widely-used analytics software in the industry. However, it can still take time to get familiar with the platform. With so many data visualizations and ...

“This feature is really going to help our users discover how to make their forms more effective,” said JotForm founder and CEO, Aytekin Tank. “Having this kind of data is going to go a long way toward ...